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McCain Campaign uses Elephant Scheduler to tighten campaign's message focus.
July 05, 2008
McCain Campaign, in Relaunch, Seeks Tighter Message Focus - The Wall Street Journal
eNilsson's Elephant Scheduler empowers campaign staff to deploy the right surrogate to the right place with the right message. Utilizing Elephant Scheduler's briefing books, McCain aids will carefully brief surrogates on specific talking points so the surrogates can best reinforce Sen. McCain's message.
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